Digital transformation for a regional hotel chain
Booking, operations and guest experience unified for a 15-property hotel group.
- Client
- Gulf Hospitality Group
- Industry
- Hospitality
- Location
- Riyadh, Saudi Arabia
- Timeline
- 12 months
- Team
- 8 people
- Properties unified
- 15
- More direct bookings
- 40%
- Commission saved a year
- $1.2M
- Less manual work
- 60%
The challenge
- 15 properties on 5 different legacy systems
- No central reporting or revenue management
- Heavy reliance on OTAs charging 20%+ commission
Our approach
- A unified property management system
- Channel manager integration to sync with OTAs
- A direct booking engine with a loyalty programme
- Central analytics and reporting
The result
- Direct bookings up 40% in the first year
- OTA commission down $1.2M a year
- Operational efficiency up 60%
- Guest satisfaction up 25%
The platform has become the backbone of our entire operation. We can't imagine running our hotels without it.
- Services delivered
- Digital transformationPlatform developmentData migrationStaff training
- Technology
- LaravelLivewireMySQLAWS
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