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Digital transformation for a regional hotel chain

Booking, operations and guest experience unified for a 15-property hotel group.

Client
Gulf Hospitality Group
Industry
Hospitality
Location
Riyadh, Saudi Arabia
Timeline
12 months
Team
8 people
Properties unified
15
More direct bookings
40%
Commission saved a year
$1.2M
Less manual work
60%

The challenge

  • 15 properties on 5 different legacy systems
  • No central reporting or revenue management
  • Heavy reliance on OTAs charging 20%+ commission

Our approach

  • A unified property management system
  • Channel manager integration to sync with OTAs
  • A direct booking engine with a loyalty programme
  • Central analytics and reporting

The result

  • Direct bookings up 40% in the first year
  • OTA commission down $1.2M a year
  • Operational efficiency up 60%
  • Guest satisfaction up 25%

The platform has become the backbone of our entire operation. We can't imagine running our hotels without it.

Fatima Al-Saud, Operations Director, Gulf Hospitality Group
Services delivered
Digital transformationPlatform developmentData migrationStaff training
Technology
LaravelLivewireMySQLAWS

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